From The Owner

I've spent many years working long, demanding hours in nursing homes and domiciliary care across our local communities. Throughout that time, I gained leadership qualifications and Health & Social Care degrees, but more importantly, I built a reputation within the industry as a fierce advocate for those whose voices often go unheard.

Throughout my career, I've always been driven by one thing: quality home care. I have deep respect for all types of care, but there's something about home care that resonates with me on a profound level - something I believe desperately needs to be improved as a sector.

Caring for people in their own homes, in the most intimate corners of their lives, is a deeply personal and vulnerable role. In my previous positions, I witnessed rushed carers, unsupported carers, and the all-too-common "that's not my job" attitude. But most heartbreaking of all, I saw unhappy service users - people left wondering which unfamiliar face would walk through their door next, their visits rushed, their needs unmet.

After years of being a serial whistle-blower, I decided enough was enough. I was going to create a company that provided the kind of care I would want for my own family - a company that reflected my own values. A company that supported GPs, nurses, social workers, families, and service users with the dedication and passion that home care truly deserves.

In January 2021, MoralCare Limited was born.

No franchise. No cold corporations. No financial targets driving decisions. No smoke and mirrors. Just home care as it should be - guided by a moral compass and a genuine passion for caring for the vulnerable people in our community and their families.

I've had a few people say to me, "MoralCare - that's a bold statement." And my response every time is the same: "Yes. It absolutely is."

MoralCare's mission is simple: to support people to live independently at home and receive quality care from extensively trained, qualified, and genuinely caring professionals who work closely with everyone involved in their care. MoralCare is here to make a real change, and I refuse to compromise my standards by employing just anyone, sticking a uniform on them, and calling it care for the sake of profit.

MoralCare is bringing quality back to home care - starting with care and morals.

I have built MoralCare independently - brick by brick, foundation by foundation, policy by policy, carer by carer. Everyone who is cared for by MoralCare can expect genuine support, unwavering dedication, and consistently high standards.

If you're dissatisfied with your current care provider, my advice to you is this: make a change. Never tolerate poor standards. Human beings deserve care, compassion, and protection - and they deserve it every single day.

• Rebecca Williamson

• Registered Managing Director